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This web page had the following in the web page, "Finally, a safe and easy way to enter and exit a kayak or canoe from your dock." Our analyzers viewed that the web site stated " The idea of the Dock-Side Cradle came after the creator, Richard Holmes retiree and his wife Shirley, found it difficult for themselves and their family to enter and exit their kayaks on Lac Le Jeune in British Columbia, Canada." The Website also said " We hope that this product brings a new level of safety and enjoyment to your kayaking and canoeing experience. As Featured In The Seattle Times!." The website's header had docksidecradle as the most important search term. It is followed by dock side cradle, kayak cradle, and kayakcradle which isn't as highly ranked as docksidecradle. The next words they uses is kayak safety. kayak loading was included and will not be understood by web crawlers.